Generative Engine Optimization
(GEO)
Stop chasing links. Start influencing the answers.
We engineer your brand to be the top recommendation in ChatGPT, Gemini, and AI Overviews.
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is the strategic process of optimizing web content and brand signals to maximize visibility in Generative AI results. Unlike traditional SEO, which focuses on ranking links, GEO focuses on Answer Optimization—ensuring that Large Language Models (LLMs) like OpenAI's GPT-4 and Google Gemini construct answers that cite your business as the primary source.
The Core Difference: SEO vs. GEO
Understanding the shift from "Search" to "Answer" is critical for modern growth.
| Feature | Traditional SEO | Modern GEO |
|---|---|---|
| Primary Goal | Rank a URL on Page 1 | Be cited as the "Answer" |
| Target Audience | Humans scrolling lists | AI Models (LLMs) |
| Key Metric | Clicks & Traffic | Mentions & Sentiment |
| The Result | User visits website | AI recommends you directly |
Our 3-Pillar GEO Strategy
We move beyond keywords to build Entity Authority. Here is how we structure your data for the machine age.
1. Entity Graph Construction
AI models parse data into "Entities," not just keywords. We implement advanced JSON-LD Schema to map your brand's identity, explicitly connecting it to industry topics and locations in the Knowledge Graph, ensuring AI models recognize you as a distinct and authoritative entity.
2. Consensus Management
LLMs generate answers based on probability and consensus. We align your digital footprint to eliminate data contradictions that cause AI hallucinations, ensuring a unified and positive narrative across the web.
3. Conversational Content
Traditional blogs are stuffed with keywords. We rewrite your core content using Vector Search principles, ensuring your site directly answers natural language queries so models cite you as the definitive source.
Why Your Business Needs GEO Now
Google AI Search Overview
Google's AI search overview is pushing traditional links down the page.
ChatGPT & Gemini
ChatGPT & Google Gemini have become primary search engines.
Generative Search
Generative engines give answers, not 10 blue links.
Frequently Asked Questions
Does GEO replace SEO?
How do you measure success in GEO?
Is this only for tech companies?
Is Your Business Invisible to AI?
- We analyze your digital footprint.
- We interrogate major AI models about your brand.
- We deliver a Leaderboard ranking you vs. competitors.